Marketing across cultures/by Jean-Claude Usunier and Julie Anne Lee

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TextPublication details: Noida Dorling Kindersley (India) Pvt. Ltd. 2011Edition: 5Description: 479pISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	Manimajra Branch Library	658.848 Us8M (Browse shelf(Opens below))	Available	MM21582

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Previous	658.84 V569M Marketing channel management: a customer-centric approach/by Pingali Venugopal	658.84072 Su77M Marketing research: approaches and applications/edited by K Suresh	658.841 G253O Online marketing: a customer-led approach/by Richard Gay	658.848 Us8M Marketing across cultures/by Jean-Claude Usunier and Julie Anne Lee	658.85 B469St Street vendors in the global urban economy/edited by Sharit K. Bhowmik	658.85 D323S Secrets of power persuasion for salespeople/by Roger Dawson	658.8708 R189F Franchising management/by Shubham Rattan	Next

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