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Marketing across cultures/by Jean-Claude Usunier and Julie Anne Lee

Usunier, Jean-Claude

Marketing across cultures/by Jean-Claude Usunier and Julie Anne Lee - 5 - Noida Dorling Kindersley (India) Pvt. Ltd. 2011 - 479p.

ISBN: 9788131763384

Dewey Class. No.: 658.848 Us8M

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