000			00441nam a2200157Ia 4500
005			20260205062645.0
008			260111s9999||||xx |||||||||||||| ||und||
082			_a659.1 P774A
100			_aPongiannan, K.
245		0	_aAdvertisising and brand building: principles and case studies
260			_aNew Delhi _bNew century _c2012
300			_a194p.
690			_aAdvertising;Brand management'
700			_aPongiannan, K./
942			_cBK
999			_c174126 _d174126