Doing Business in Uncertain TimesNair, RameshcreatortextGurugramPenguin Random House2023monographiceng209p.In the event of a crisis, everyone looks to the leaders for direction. Ramesh Nair is a veteran of steering organizations through the ebbs and flows of economic upheaval including the daunting onslaught of Covid-19 and earlier the debilitating 2008 economic downturn.
Doing Business in Uncertain Times is a groundbreaking book which offers a comprehensive exploration of the complexities and challenges faced during economic downturns. It is divided into fifty thought-provoking chapters that present a unique and multifaceted perspective on downturns, providing instrumental guidance to entrepreneurs and business leaders through Nair’s extensive research and expertise. Shining a spotlight on three key perspectives: business, clients and people, it will teach you to unlearn and relearn, shun past notions, push limits, develop new strengths and realize the potential that lies within you.Management
Business planning
Industrial management
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