Chunawalla,S.A. <br/><br/>
Foundation of advertising theory and practice/by S.A. Chunawalla and K.C. Sethia 

 - Bombay  Himalaya publishing house  1995 
 - 470p. 
<br/><br/><label>ISBN: </label>8170408873 
<br/><br/><label>Dewey Class. No.: </label>659.1  C472F