Stone , Bob <br/><br/>
Successful direct marketing methods 

 - 8th ed. 
 - New York  McGraw-Hill  2008 
 - xxviii , 663 p. ; 24 cm. 
<br/><br/><label>ISBN: </label>9780071458290 
<br/><br/><label>Dewey Class. No.: </label>658.84  STO