TY  - BOOK
AU  - Kim, W. Chan
AU  - Mauborgne, Renee/
TI  - Blue ocean shift : proven steps to inspire confidence and seize new growth
SN  - 9781509832163
U1  - 658.802  K56B 
PY  - 2017///
CY  - New York
PB  - Macmillan pub.
ER  -