Successful direct marketing methods (Record no. 240073)

MARC details
000 -LEADER
fixed length control field 00438nam a2200169Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260205101239.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071458290
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84 STO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Stone , Bob
245 #0 - TITLE STATEMENT
Title Successful direct marketing methods
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. McGraw-Hill
Date of publication, distribution, etc. 2008
300 ## - PHYSICAL DESCRIPTION
Extent xxviii , 663 p. ; 24 cm.
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Direct marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        CSL CSL 05/02/2026   658.84 STO AC843 05/02/2026 05/02/2026 Books