Digital marketing excellence: Planning, optimizing and integrating online marketing (Record no. 199686)

MARC details
000 -LEADER
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005 - DATE AND TIME OF LATEST TRANSACTION
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781138494237
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872 C347D
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chaffey Dave
245 #0 - TITLE STATEMENT
Title Digital marketing excellence: Planning, optimizing and integrating online marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Routledge
Date of publication, distribution, etc. 2018
300 ## - PHYSICAL DESCRIPTION
Extent 660p.
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Internet Marketing ;Digital Marketing ;Social media marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Smith,P.R./
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        CSL CSL 05/02/2026   658.872 C347D 241296 05/02/2026 05/02/2026 Books