Brand equity management (Record no. 175977)

MARC details
000 -LEADER
fixed length control field 00413nam a2200157Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260205062811.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260111s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788182205574
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827 M364B
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Martin, Paul
245 #0 - TITLE STATEMENT
Title Brand equity management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New delhi
Name of publisher, distributor, etc. Global vision
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 274p.
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Brand management; Branding - Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        CSL CSL 05/02/2026   658.827 M364B 207922 05/02/2026 05/02/2026 Books