Principles of marketing (Record no. 158616)

MARC details
000 -LEADER
fixed length control field 00469nam a2200169Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260205055811.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 K848P
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 #0 - TITLE STATEMENT
Title Principles of marketing
250 ## - EDITION STATEMENT
Edition statement 2nd European edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Prentice Hall Europe
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 1031p.
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary/Saunders, John/Wong, Veronica/
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        CSL CSL 05/02/2026   658.8 K848P 188722 05/02/2026 05/02/2026 Books