How to advertise: what works,what doesn't- and why (Record no. 137363)

MARC details
000 -LEADER
fixed length control field 00422nam a2200157Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260205054351.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659 R661H
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Roman, Kenneth
245 #0 - TITLE STATEMENT
Title How to advertise: what works,what doesn't- and why
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Kogan page
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent 218
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Advertising
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Maas, Jane/Nisenholtz, Martin/
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        CSL CSL 05/02/2026   659 R661H 166835 05/02/2026 05/02/2026 Books