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ISBD view for Brand hijack: marketing without marketing

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Brand hijack: marketing without marketing

Wipperforth, Alex

Brand hijack: marketing without marketing - New Delhi Penguin 2005 - 280p.

Dewey Class. No.: 658.8 W742B

Brand hijack: marketing without marketing

APA

Wipperforth A., . (2005). Brand hijack: marketing without marketing. New Delhi: Penguin.

Chicago

Wipperforth Alex, . 2005. Brand hijack: marketing without marketing. New Delhi: Penguin.

Harvard

Wipperforth A., . (2005). Brand hijack: marketing without marketing. New Delhi: Penguin.

MLA

Wipperforth Alex, . Brand hijack: marketing without marketing. New Delhi: Penguin. 2005.

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